As a Programmatic Executive, you will be
responsible for planning, executing, and reporting performance campaigns. You
will also work alongside the marketing, conversion and creative teams to ensure
performance efficiency and growth against monthly targets.
Reporting to the Programmatic Manager, you will be
part of our dynamic team and help shape the future of performance marketing!
Are you ready to launch a winning career? We bet you are.
What you will
do
·
Plan, coordinate,
analyse, and optimise campaign performance, including impact on KPIs.
·
Ideation and
creative thinking are required as promotions and campaigns must increase
customer satisfaction and interaction.
·
Identify new
opportunities to scale activity across brand, acquisition & retention. Translate
them into media plans, considering previous performance and upcoming Sport
events and/or Gaming Propositions around payday cycles.
·
Continues
monitoring of channel performance/budgets.
·
Accountable for
the day-to-day media buying and optimisation across DSPs (e.g. DV360, Xandr,
TTD etc) for brand, acquisition & retention.
·
Contribute
ideas & run A/B and multivariate tests across digital channels to analyse
and improve performance against business KPIs.
·
Continues
testing of cookie-less solutions (e.g. contextual buying).
For a full list of
responsibilities, download the JD by clicking “JOB DESCRIPTION” above the Apply
button.
Who you
are
·
Proficiency in
Ad Operations (DCM) to generate tags, implement various tracking parameters and
manage creative rotation.
·
Technical
experience working in social media advertising tools and platforms.
·
Strong analytic
and qualitative skills with the ability to analyse and use data efficiently.
·
Excellent
interpersonal skills - ability to engage and collaborate within a large organisation.
·
Strategic
thinker with the ability to present ideas.
·
Fluent in the
analysis and presentation of data; complex data sets reduced to clear messages
resulting in action from the various marketing teams.
·
High-level
proficiency in MS Excel, PowerPoint, and Word.
·
Strong
understanding of digital advertising legislation and codes of practice.
What We Offer
At Entain, we know that signing top
players requires a great starting package, and plenty of support to inspire
peak performance. Join us, and a competitive salary is just the beginning. Working
for us in Gibraltar or the UK (Stratford/Nottingham) you can expect to receive
great benefits like:
- Generous group bonus scheme
- Hybrid working
- Private medical insurance
- Pension scheme – matched to 6%
- Ability to buy and sell holiday
- Additional “It’s Your Game” day off
- Entain & Enhance days – 2 paid days off to focus on your
professional or personal development
- Share save scheme
And outside of this, you’ll have the chance to turn
recognition from leaders and colleagues into amazing prizes. Join a winning
team of talented people and be a part of an inclusive and supporting community
where everyone is celebrated for being themselves.
Should you need any adjustments or accommodations
to the recruitment process, at either application or interview, please contact
us.
Sports betting, gaming and interactive
entertainment is changing, and we’re leading that change. By putting people
first. By placing exciting, engaging and entertaining experiences at more
fingertips than ever before. We're pulling into pole position by pushing
boundaries further. With innovation. With technology. But most importantly,
with people like you. Because when you join the Entain family, it’s your game.
So let’s win together.
#programmaticexecutive
#programmaticmarketing #programmaticjobs #digitalmarketingjobs
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