Vacancy Type:
23 (Entain)

We’re Entain. Our vision is to be the world leader in sports betting and gaming entertainment by creating the most exciting and trusted experience for our customers, revolutionising the gambling space as we go. We're home to a global family of more than 25 well-known brands, and with a focus on sustainability and growth, we will transform our sector for our players, for ourselves and for the good of entertainment.

Siting within the Marketing Analytics function and reporting to the Head of Player Behaviour Analytics we are looking for a Senior Digital Analyst to support our LATAM marketing operations. 
Key Responsibilities:
  • Design, build and own key insight generating reports and datasets that support our operations
  • Own insights generated within the team and help disseminate through other teams.
  • Be a driving force for change using web analytics data
  • Building and maintaining cloud-based reporting flows, datasets and dashboards.
  • Be a champion for analysis and data driven marketing decisions across the organisation, utilising key models and analytics tools available
  • Work directly with operational marketing and promotions teams to promote data driven decision making across our brands
  • Work alongside marketing teams identify conversion opportunities and ensure performance is optimal
Specialist skills and experience:
  • Experienced in the web analytics field, with good technical knowledge of how web data is created and managed
  • Experience in analysing the long-term commercial impact of data driven decisions
  • Experience in a customer lifetime value driven business
  • Experience in testing methodologies and designing valid tests
  • Strong SQL skills
  • Comfortable cleaning and preparing data from large data sets
  • Experience utilizing tools like Tableau and Power BI
  • Experience with Google Analytics (Universal and GA4)
  • Experience with Big Query and the wider GCP

About Entain

We may sit on the FTSE100, but for millions of customers worldwide, we’re the brands they hold in their hands – and heart. As the home of household names like Ladbrokes, Foxy and PartyPoker, to name just a few, we elevate lives with moments of excitement. And right now we’re elevating ourselves above the competition. We’re leading the industry in bold new directions - and it’s our diverse and talented team who are making this possible. Believe us, the best is yet to come. For our customers. For our future. For your career.

DEI and Wellbeing @ Entain

Our vision is to be the world leader in betting, gaming and interactive entertainment, and we know that the most successful businesses are the most sustainable ones. Diversity and inclusion is key to sustainability and success and our goal is to attract, engage and retain the best talent globally, bringing the best thinking to our business from inside and outside of our sector. Our ambition is to make sure everyone at Entain feels valued, respected and included. Inclusion is embedded in everything we do, because we know when we feel respected and heard, we do our best work. Sustainability drives everything we do, and doing what’s right is one of our core values. Diverse teams have more creativity, imagination, innovation and problem solving capabilities. We are committed to tackling inequalities and creating a diverse and inclusive business. Here, we celebrate our individual differences, and make sure everyone feels supported, respected, and empowered to thrive – and that starts from the moment you apply to join us. We want our employees to feel healthy and supported at home and at work. That’s why we have our Well-me programme, which provides information, tools and training to help our people look after their mental and physical wellbeing in ways that matter to them.

Life @ Entain

We’re a team who love to play, and win, together. We love building bonds between our people, and we love to build your career up too. Join us, and we won’t just be your employer, we’ll be your biggest cheerleader. We’ll give you the power to lead the conversation on your learning and career goals from day one, and then get behind you with all the support you need to take your career – and our business – to new heights.